Business in Action, Spring 2021 (Gorham)

Program Overview
Program Title Business in Action, Spring 2021 (Gorham)
Organization Northern Illinois University (NIU)
Student Application Link https://niu.capsource.app/program/business-in-action-spring-2021-gorham/rfp
# of Students Enrolled
0
# of Projects Running
4 Project/s Added (of Expected)

Program Timeline

Project Duration

Start Date: 02/08/21      End Date: 04/16/21

2 months

Collaboration Overview
About Students

Northern Illinois University's Business in Action course provides students with an opportunity to add real value to a real organization through carefully designed student consulting projects that span across various topics and academic disciplines. Students will be split into teams of 4-5 so they can work to support each other throughout the project process.† There are four different project scopes for the students to choose from and work on. Each section of Business in Action will have two teams working on each project scope.

Student Level:  

Student Time Commitment:   Full Time

Team Structure:   -

Program Goals
Format Structure

Single Project Single Team

Format Title Multiple Projects Multiple Teams
Format Description
Benefits For Industry Partners
Project Modality Fully Remote
Industry Partner Requirements to Participate
Project Topics Customer Service & Account Management Data Management Marketing Operations Reporting, Financial Planning & Analysis Talent Management
Target Industries
Skills & Expertise
Location Information & Preferences

Sponsorship

No Sponsorship Required

Compensation

Following compensation will be offered to the students:

Exactly $0.0 per hour

Other Requirements
Expected Time Commitment For Project Managers per week
Key Program Dates Due Date
Request for Proposal published

Collaboration request published. Industry Partners may express interest in participating.

Dec 13 2019, 12:00.00 AM
Interview

Educators will begin interviewing interested Industry Partners to discuss project ideas.

Jan 24 2020, 12:00.00 AM
Proposal Application Deadline

Final date for Industry Partners to express interest in participating.

Oct 04 2020, 12:00.00 AM
Finalize Project Charter

Educators and Industry Partners finalize project charters, legal documents, and background materials.

Nov 15 2020, 12:00.00 AM
Official Program Launch

We’ll find a time on this day for you to meet with the students to kick off your project.

Feb 08 2021, 12:00.00 AM
Official Program End

We’ll find a time on this day for you to meet with the students to wrap up your project.

Apr 16 2021, 12:00.00 AM

Project Overview

Project Details
Project Title Marketing Re Store
Project Synopsis

What is the challenge or opportunity you are trying to address within your organization?

Rockford’s Habitat for Humanity’s ReStore is asking students to develop a Comprehensive Marketing Strategy. First you'll be learning about Habitat for Humanity and their ReStore model. Next you'll be diving deep into the key stakeholders that the ReStore serves. After that, you'll analyze the ReStore's current marketing strategy. Last, you'll be proposing an improved strategic marketing plan based on a $3,000 per month budget.


What are some of the activities or action items you think will need to be taken to achieve your desired results?


What would make this project a success for your organization? What measurable results are you looking to accomplish?


Compensation

Following compensation will be offered to the students


Exactly $0.0 per hour

Sponsorship

No Sponsorship Required

Resources

Program Timeline

Touchpoints & Assignments Date Type

Projects Revealed

02/02/2021

Program Kickoff

02/08/2021 Event

Project Launch

09/02/2021

Project Check-In

Final Presentations

Projects

Filters
Project Organization Topics
Marketing ReStore Rockford Area Habitat for Humanity Marketing
Develop a Customer Service & Retention Strategy Rockford Area Habitat for Humanity Customer Service & Account Management
Launch Strategy for “HYP” – Habitat Young Professionals Rockford Area Habitat for Humanity Marketing Talent Management
Visualize and Improve Inventory Management using Finance, Accounting, and Inventory Data Rockford Area Habitat for Humanity Data Management Marketing Operations Reporting, Financial Planning & Analysis

Program Managers

Name Organization
Jason Gorham Northern Illinois University (NIU)

Teams

Team Name  Project Name  Team Members 
No Teams Available